6-Week Business Incubator

Build a sustainable, confidence-filled business with clarity, community, and support - right here in Napier.

A person holding a blue pen writing on paper with a gray knitted sleeve visible, a white cup and a closed notebook on a table.

If you’re starting or growing a small business and you don’t want to do it alone, this programme is for you. Over 6 weeks you’ll get structure, accountability, AI-supported tools, and a local community walking beside you.

A Place for Your Mind, Body & Soul Business

Be Different Studio is a wellbeing and business-growth hub in the heart of Napier, a place for people to reconnect with themselves, grow their confidence, and be supported in community.

The Business Incubator sits at the centre of that vision: a practical, heart-led space for early-stage solopreneurs and small-business owners to grow their business foundations in good company.

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Apply via Expression of Interest

Apply via Expression of Interest

Bright yoga or meditation studio with large windows, potted plants, and neatly stacked mats and blankets along the walls, divided by a wooden partition.

This Incubator is designed for you if:

  • You’re starting or growing a small business or solo practice

  • You’re passionate about your work but want more clarity and structure

  • You feel isolated, overwhelmed, or unsure what to focus on next

  • You want support and accountability, not another DIY course you never finish

  • You’d like simple tools (including AI) to make business easier, not more complicated

  • You want a local community that gets what you’re trying to do

Is This for You?

If you feel a “yes” reading this, you’ll fit well in the group.

Apply now via Expression of Interest

What Is the 6-Week Business Incubator?

  • Modern white architectural structure with curved panels supported by tall white pillars against a partly cloudy blue sky.

    A small, supportive group programme for up to 10 early-stage local business owners.

    Across 6 weeks we meet in person at Be Different Studio, with additional online support, to build the essential foundations of your business using our 6 Pillars framework as well as real life experience of what works.

    Get the support you need now.

  • A round, beige fabric lantern with black spokes and a tied brown scarf on top, placed on grass.

    You’ll leave with:

    A clear offer

    Pricing and profit basics

    A simple marketing plan

    Supportive systems and tracking

    A 90 day plan and a 12 month vision

    More confidence, consistency, and community

  • A group of people standing in a circle on grass, reaching their hands into the center, with visible bare feet and some wearing bracelets.

    Location: Be Different Studio, 45a Hastings St, Napier

    Format: 6 weekly in-person sessions + weekly online focus session

    Group size: Max 10 participants

    Support: In Person and online sessions, Workbook, AI workflows, email support, online community group

The 6 Pillars of a Sustainable, Profitable Business

  • ✺ Clarity of Offer

    What you sell, who it’s for, and why it matters. so you can describe your work with confidence.

  • ✺ Ideal Customer & Messaging

    Understand who you’re really here to serve and how to speak in a way that resonates.

  • ✺ Pricing & Profit Foundations

    Set pricing that supports your life and business, including simple break-even and cost awareness.

  • ✺ Simple, Effective Marketing Strategy

    Create a low-stress marketing plan that suits your personality and uses AI to save time.

  • ✺ Systems, Tracking & Sustainable Structure

    Build basic systems, money tracking, and weekly rhythms that keep your business steady and organised.

  • ✺ Planning, Confidence & Consistency

    Strengthen your mindset, build habits, and leave with a 90 day plan and a simple 12 month vision.

What You Get Inside the Incubator

  • 6 × weekly in-person sessions at Be Different Studio

  • Printed workbook aligned with the 6 Pillars

  • Weekly AI workflow training (simple, practical tools)

  • Weekly “body doubling” focus session on Zoom

  • Bite-sized tasks and templates to keep you moving

  • Email support between sessions

  • Access to a private online community space

  • Invitation into the ongoing Be Different Collective ecosystem including Community Days to promote your work

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NEW ELEMENTS – AI + BODY DOUBLING

  • Close-up of a metallic, spiral-shaped vent or grill with shiny, reflective surfaces.

    AI workflows: Practical AI Support (Without the Overwhelm)

    You’ll be introduced to simple AI workflows that help you:

    - organise ideas and plans

    - draft content faster

    - streamline admin

    - reduce decision fatigue

    - save time each week

    No need to be “techy” these are practical tools to support your business.

  • Close-up of green palm leaves with yellow highlights, viewed from below with sky in the background.

    Body Doubling: Weekly Focus Sessions (“Work Together Apart”)

    Each week you’ll have access to a live online focus session where we simply sit, work, and get things done together.

    These sessions help you:

    - complete your homework

    - tackle avoided tasks

    - build consistent action

    - feel less alone in the process

By the End of the 6 Weeks, You’ll Have…

  • A clear, grounded business offer

  • Messaging you can actually use in conversations and online

  • Pricing that feels sustainable and considered

  • A simple marketing plan you can stick to

  • Basic systems for tracking income and outgoings

  • AI workflows you’re comfortable using

  • A 90 day plan + 12 month vision outline

  • A local community cheering you on

  • More confidence in calling yourself a business owner

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Your Investment

Your Investment

We’ve priced this programme to be accessible for early-stage business owners, while honouring the depth of support included.

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Earlybird: $495
For those who submit an Expression of Interest and confirm early.

Standard: $595

Payment plan: 2 × $297

Note about support places:
A small number of support places may be available for those with genuine financial constraints. You can indicate this in your Expression of Interest form.

Apply via Expression of Interest

Should You Join the 6‑Week Business Incubator?

This simple pathway helps you decide whether the Incubator is the right next step for your business.

1. Are you starting or growing a business?
Yes: Join us. The incubator will support you to do this.
No: The Incubator isn’t the right fit right now.

2. Do you want more clarity about your offer and who you serve?
Yes: Join us. The incubator is designed to create action based on clarity.
No: If you're already clear, you may prefer joining the Profit Club for more established businesses.

3. Do you feel isolated or unsure what to do next?
Yes: Join us. The Incubator provides connection + structure
No: Maybe you are looking for a place to work instead? Our contact form is
HERE to enquire.

4. Would weekly support + accountability help you take action?
Yes: Join us. The Incubator has accountability built in to help you take action.
No: You may not need a guided group programme.

5. Do you want simple tools (including AI) to make business easier?
Yes: Join us. The Incubator is designed to give you the foundational tools you need as a business owner.
No: This program might not be for you.

6. Are you ready to invest $495–$595 in building a real business foundation?
Yes: JOIN THE INCUBATOR
No: Start with the free 6‑Pillars Guide and revisit next intake.

7. Are you ready to make space to take action in 6 weeks?
Yes: You are a great fit for the Incubator.
No: Fill in the EOI and return when you have space. We’ll welcome you next round.

Ready to Grow Your Business with Support? Start with an Expression of Interest

If you’re feeling the pull to take your business seriously, without losing your heart, your health, or your sense of self, this is your invitation.

The first step is to submit a short Expression of Interest form.

You’ll receive:

  • the free 6-Pillars Startup Guide (PDF)

  • early access to enrolment

  • a personal follow-up from Clare

  • priority before we open to the wider community

Apply via Expression of Interest

No payment is required at the Expression of Interest stage.

✺ Frequently asked questions ✺

  • Yes. This programme is designed for people in the early stages: from idea through to the first couple of years in business.

  • No. We go step by step, with simple language, practical examples, and a lot of support. You don’t need any formal business training.

  • You’ll have your workbook and can catch up independently. Some elements will be recorded or can be briefly recapped at the following session.

  • Expect 3 hours per week for the sessions plus time to implement the things you are learning.

  • In many cases yes, but please check with your accountant for your specific situation.

  • This intake is primarily for people who can attend in person at Be Different Studio.

Ready to Grow Your Business with Support?

Apply via Expression of Interest
Download the Free 6-Pillars Guide

Questions or not sure if it’s the right fit?
Email clare@clarebabbbage,com or text 021 0824 7463 and we’ll talk it through.