6-Week Business Incubator
Build a sustainable, confidence-filled business with clarity, community, and support - right here in Napier.
If you’re starting or growing a small business and you don’t want to do it alone, this programme is for you. Over 6 weeks you’ll get structure, accountability, AI-supported tools, and a local community walking beside you.
A Place for Your Mind, Body & Soul Business
Be Different Studio is a wellbeing and business-growth hub in the heart of Napier, a place for people to reconnect with themselves, grow their confidence, and be supported in community.
The Business Incubator sits at the centre of that vision: a practical, heart-led space for early-stage solopreneurs and small-business owners to grow their business foundations in good company.
Apply via Expression of Interest
Apply via Expression of Interest
This Incubator is designed for you if:
You’re starting or growing a small business or solo practice
You’re passionate about your work but want more clarity and structure
You feel isolated, overwhelmed, or unsure what to focus on next
You want support and accountability, not another DIY course you never finish
You’d like simple tools (including AI) to make business easier, not more complicated
You want a local community that gets what you’re trying to do
Is This for You?
If you feel a “yes” reading this, you’ll fit well in the group.
What Is the 6-Week Business Incubator?
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A small, supportive group programme for up to 10 early-stage local business owners.
Across 6 weeks we meet in person at Be Different Studio, with additional online support, to build the essential foundations of your business using our 6 Pillars framework as well as real life experience of what works.
Get the support you need now.
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You’ll leave with:
A clear offer
Pricing and profit basics
A simple marketing plan
Supportive systems and tracking
A 90 day plan and a 12 month vision
More confidence, consistency, and community
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Location: Be Different Studio, 45a Hastings St, Napier
Format: 6 weekly in-person sessions + weekly online focus session
Group size: Max 10 participants
Support: In Person and online sessions, Workbook, AI workflows, email support, online community group
The 6 Pillars of a Sustainable, Profitable Business
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✺ Clarity of Offer
What you sell, who it’s for, and why it matters. so you can describe your work with confidence.
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✺ Ideal Customer & Messaging
Understand who you’re really here to serve and how to speak in a way that resonates.
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✺ Pricing & Profit Foundations
Set pricing that supports your life and business, including simple break-even and cost awareness.
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✺ Simple, Effective Marketing Strategy
Create a low-stress marketing plan that suits your personality and uses AI to save time.
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✺ Systems, Tracking & Sustainable Structure
Build basic systems, money tracking, and weekly rhythms that keep your business steady and organised.
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✺ Planning, Confidence & Consistency
Strengthen your mindset, build habits, and leave with a 90 day plan and a simple 12 month vision.
What You Get Inside the Incubator
6 × weekly in-person sessions at Be Different Studio
Printed workbook aligned with the 6 Pillars
Weekly AI workflow training (simple, practical tools)
Weekly “body doubling” focus session on Zoom
Bite-sized tasks and templates to keep you moving
Email support between sessions
Access to a private online community space
Invitation into the ongoing Be Different Collective ecosystem including Community Days to promote your work
NEW ELEMENTS – AI + BODY DOUBLING
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AI workflows: Practical AI Support (Without the Overwhelm)
You’ll be introduced to simple AI workflows that help you:
- organise ideas and plans
- draft content faster
- streamline admin
- reduce decision fatigue
- save time each week
No need to be “techy” these are practical tools to support your business.
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Body Doubling: Weekly Focus Sessions (“Work Together Apart”)
Each week you’ll have access to a live online focus session where we simply sit, work, and get things done together.
These sessions help you:
- complete your homework
- tackle avoided tasks
- build consistent action
- feel less alone in the process
By the End of the 6 Weeks, You’ll Have…
A clear, grounded business offer
Messaging you can actually use in conversations and online
Pricing that feels sustainable and considered
A simple marketing plan you can stick to
Basic systems for tracking income and outgoings
AI workflows you’re comfortable using
A 90 day plan + 12 month vision outline
A local community cheering you on
More confidence in calling yourself a business owner
Your Investment
Your Investment
We’ve priced this programme to be accessible for early-stage business owners, while honouring the depth of support included.
Earlybird: $495
For those who submit an Expression of Interest and confirm early.
Standard: $595
Payment plan: 2 × $297
Note about support places:
A small number of support places may be available for those with genuine financial constraints. You can indicate this in your Expression of Interest form.
Should You Join the 6‑Week Business Incubator?
This simple pathway helps you decide whether the Incubator is the right next step for your business.
1. Are you starting or growing a business?
→ Yes: Join us. The incubator will support you to do this.
→ No: The Incubator isn’t the right fit right now.
2. Do you want more clarity about your offer and who you serve?
→ Yes: Join us. The incubator is designed to create action based on clarity.
→ No: If you're already clear, you may prefer joining the Profit Club for more established businesses.
3. Do you feel isolated or unsure what to do next?
→ Yes: Join us. The Incubator provides connection + structure
→ No: Maybe you are looking for a place to work instead? Our contact form is HERE to enquire.
4. Would weekly support + accountability help you take action?
→ Yes: Join us. The Incubator has accountability built in to help you take action.
→ No: You may not need a guided group programme.
5. Do you want simple tools (including AI) to make business easier?
→ Yes: Join us. The Incubator is designed to give you the foundational tools you need as a business owner.
→ No: This program might not be for you.
6. Are you ready to invest $495–$595 in building a real business foundation?
→ Yes: JOIN THE INCUBATOR
→ No: Start with the free 6‑Pillars Guide and revisit next intake.
7. Are you ready to make space to take action in 6 weeks?
→ Yes: You are a great fit for the Incubator.
→ No: Fill in the EOI and return when you have space. We’ll welcome you next round.
Ready to Grow Your Business with Support? Start with an Expression of Interest
If you’re feeling the pull to take your business seriously, without losing your heart, your health, or your sense of self, this is your invitation.
The first step is to submit a short Expression of Interest form.
You’ll receive:
the free 6-Pillars Startup Guide (PDF)
early access to enrolment
a personal follow-up from Clare
priority before we open to the wider community
No payment is required at the Expression of Interest stage.
✺ Frequently asked questions ✺
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Yes. This programme is designed for people in the early stages: from idea through to the first couple of years in business.
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No. We go step by step, with simple language, practical examples, and a lot of support. You don’t need any formal business training.
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You’ll have your workbook and can catch up independently. Some elements will be recorded or can be briefly recapped at the following session.
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Expect 3 hours per week for the sessions plus time to implement the things you are learning.
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In many cases yes, but please check with your accountant for your specific situation.
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This intake is primarily for people who can attend in person at Be Different Studio.
Ready to Grow Your Business with Support?
Questions or not sure if it’s the right fit?
Email clare@clarebabbbage,com or text 021 0824 7463 and we’ll talk it through.